Live Academy

for TikTok Shop Presenters

Get coaching, not guesswork. Learn how to go live with confidence, build trust fast, and turn viewers into buyers.

Step 1: Read the TikTok Shop Presenter Playbook

Step 2: Watch the Presenter Masterclass Training Video

Step 3: Fix your next LIVE with a Livestream Performance Review

WHICH PATH FITS YOU RIGHT NOW?

You’re New to Live Selling

A young woman with long dark hair in a high ponytail, smiling during a live video on a social media app with a pink background, heart icons on the side, and TikTok icons at the bottom.

Learn the R.E.A.L.™ Method and go LIVE with a simple structure that keeps you calm, clear, and commercial.

UNLOCK YOUR TRAINING VIDEO MASTERCLASS

You Want Immediate, Actionable Feedback

Young woman with blue braided hair presenting with her hands in prayer position, surrounded by people recording her on smartphones in a pink and purple lit setting with a circular halo light behind her head.

If you’re already live AND getting views but sales aren’t flowing, start here. I’ll review your livestream and give you clear, practical fixes.

LIVESTREAM PERFORMANCE AUDIT

You’re Already a TikTok Presenter or Live Seller

Woman sitting on a white block holding a pink telephone receiver with a colorful geometric wall featuring vintage phones in the background. The phone app interface includes hearts and social media icons.

Boost ERR, AVD and CTR so your conversion rises and GMV becomes more predictable.

EVOLVE TO EXPERT LEVEL LIVE SELLER

You’re an Affiliate Who Wants to Sell Live

A young woman with curly hair, colorful makeup, and a red bandana around her neck is smiling while applying makeup with brushes on her face. She is taking a selfie, surrounded by makeup items, on a social media live stream.

Learn how to host like a pro, build trust quickly, and sell without sounding salesy.

BECOME A LIVE SELLING PRO

Read Our Google Reviews

Phil was great! I always have lots of ideas but often find it tricky to turn them into a step-by-step plan. During our coaching call, he really listened and guided me through the process in a way that felt supportive and clear. He opened my mind up with insights from his background working at QVC - showing me how that experience could apply to my product on TikTok Shop. We even did a visualisation exercise that was mind-blowing and really helped calm my fears. I came away feeling so much more confident about selling on TikTok Shop.

— Michaela A, TikTok Presenter ⭐️⭐️⭐️⭐️⭐️ 5 Stars
Phil was fantastic to work with. He took the time to do a truly in-depth review of my LIVE show and offered thoughtful, actionable feedback that immediately elevated my perspective. His career experience and deep knowledge of live selling added so much credibility and clarity to the guidance he shared. Phil creates a genuinely comfortable, supportive space to learn and refine your on-camera presence without pressure. I walked away feeling more confident and aligned, and I’m really looking forward to working with him again. If you’re looking to elevate your live selling or on-camera performance, this is exactly the kind of session you want to invest in.

— Ava G, TikTok Presenter ⭐️⭐️⭐️⭐️⭐️ 5 Stars

Review us on Google

WHAT IS THE R.E.A.L.™ METHOD?

REAL™ Method charting four steps in colorful, rounded boxes: 1) Radiate on-air presence, 2) Engage with authenticity, 3) Align products with story-telling, 4) Lift buying barriers.

It’s a proven method for LIVE SELLING that doesn’t rely on gimmicks, pushy sales tactics, or viral dances. Instead, it’s about REAL connections: building trust with your audience so they stay longer, click more, and say “yes” faster.

In fact, it’s the same commercial discipline we used in TV shopping, adapted for TikTok Shop.

Want to go further?

JOIN THE PRESENTER NETWORK

EXPLORE PRESENTER TRAINING

TALK TO THE TEAM