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Live Sell Academy

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TikTok Shop Partner logo with TikTok icon and text in white on a black background.

Live Selling Presenter Training and Coaching for TikTok Shop and Live Commerce

Official TikTok Shop Partner agency providing live commerce production, presenter talent, live selling training, presenter coaching and performance optimisation.

LIVE PRODUCTION SERVICES
PRESENTER AUDIT LIVESTREAM REVIEW
PRESENTER TRAINING
FIND & BOOK TALENT
LIVE SALES STRATEGY

With clients in the UK, USA and Australia, Phil & Gav have worked with hundreds of brands for over 30 years in live commerce

Skechers

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Liz Earle

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Elemis

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Samsung

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Flowerfy

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Amazon

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Bambina

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Skechers ~ Liz Earle ~ Elemis ~ Samsung ~ Flowerfy ~ Amazon ~ Bambina ~

BOOK YOUR 1-2-1 PRESENTER AUDIT

A 60-minute 1-to-1 live selling performance review to improve your presenter delivery, engagement and conversions

  • Get honest actionable feedback

  • Spot where you’re losing attention

  • Check how your pitch and story land

  • Fix what’s blocking sales

  • Know exactly what to improve next

  • Exclusive to Live Sell Academy

Read Our Google Reviews

  • OMG!!! I have grown massively as a presenter since joining the Live Sell Academy and working under Phil’s guidance. We have a lot of fun along the way, but the progress has been real and measurable. Phil has a brilliant way of bringing out the best in me, and our training sessions are not only constructive, they are something I genuinely look forward to every week. The small tweaks we have worked on and then implemented live on air have delivered the most noticeable results, from the feedback and compliments on my shows to a clear uplift in revenue. Investing in myself and my craft here has been one of the best decisions I have made. Huge thanks to the team. Watch this space.

    — Mike N, Presenter ⭐️⭐️⭐️⭐️⭐️ 5 Stars

  • Phil was great! I always have lots of ideas but often find it tricky to turn them into a step-by-step plan. During our coaching call, he really listened and guided me through the process in a way that felt supportive and clear. He opened my mind up with insights from his background working at QVC - showing me how that experience could apply to my product on TikTok Shop. We even did a visualisation exercise that was mind-blowing and really helped calm my fears. I came away feeling so much more confident about selling on TikTok Shop.

    — Michaela A, TikTok Presenter ⭐️⭐️⭐️⭐️⭐️ 5 Stars

  • Phil was fantastic to work with. He took the time to do a truly in-depth review of my LIVE show and offered thoughtful, actionable feedback that immediately elevated my perspective. His career experience and deep knowledge of live selling added so much credibility and clarity to the guidance he shared. Phil creates a genuinely comfortable, supportive space to learn and refine your on-camera presence without pressure. I walked away feeling more confident and aligned, and I’m really looking forward to working with him again. If you’re looking to elevate your live selling or on-camera performance, this is exactly the kind of session you want to invest in.

    — Ava G, TikTok Presenter ⭐️⭐️⭐️⭐️⭐️ 5 Stars

Review us on Google
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Why Live Sell Academy?

 Training & Coaching 

Official TikTok Shop Partner for Presenter Coaching and Live Selling Training

After three decades producing and training live presenters at the top of live retail, we know exactly what coaching turns views into sales. Having generated over £1 billion in live sales, our team know what Training & Coaching is required to turn views into real results.

“Let’s take the hard out of selling and make live shopping easy.” - Phil

Live Commerce Production

Global Leaders in Production Services and Live Strategy

With decades of experience in story-telling, production and brand-building expertise, helping global brands connect with audiences through video, virtual events and creative strategy, our team know how to make messages stick.

INDUSTRY DATA THAT SPEAKS FOR ITSELF

If you’re still only offering static eCommerce, here’s why regularly selling Live with a Social Commerce presence matters:

eCommerce

Conversion only 3%

Engagement 54 seconds

High Cart Abandonment 70%

Live Selling Social Commerce

Up to 30% Conversion Rate

Up to 30 MINUTE Engagement

Up to 30% Reduction in Cart Abandonment

READ THE PRESENTER PLAYBOOK TO BOOST YOUR GMV!

Why Trust Us with your Presenter Training

 and Live Commerce Production?

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Phil Goodall

Gav O’Brien

  • Ex-QVC Producers / Director with 30 years Experience

  • £1 Billion in Sales. 250,000 Lives. 1,000 Brands.

  • Personable, Authentic, Ethical Approach

  • Proven R.E.A.L.™ Method Framework

  • TV-trained, Brand-tested

  • Certified Coaches

CONTACT US

Get in touch, we’d love to hear from you!

Are You the Right Fit for One of Our Most Popular One-Off Coaching & Training Sessions?

Choose from

Livestream Performance Review Livestream Performance Review
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Livestream Performance Review

or

Private Presenter 1-2-1 Session Private Presenter 1-2-1 Session
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Private Presenter 1-2-1 Session